Desire key

“Humans, as discriminately social creatures, make frequent judgments about others' suitability for interdependent social relations … On the basis of a sociofunctional analysis of human sociality, the authors hypothesized that people highly value trustworthiness and (to a lesser extent) cooperativeness in others with whom they may be interdependent, regardless of the specific tasks, goals, or functions of the group or relationship, but value other favorable characteristics (e.g., intelligence) differentially across such tasks, goals, or functions … people valued other characteristics primarily as they were relevant to the specific nature of the interdependent group or relationship.” In Cottrell, C. A. et al. ‘What Do People Desire in Others? A Sociofunctional Perspective on the Importance of Different Valued Characteristics.’ Journal of Personality and Social Psychology. 2007 Feb Vol 92(2) 208-231.